Etiqa – the birth of a giant

Ainon Menadah GerimisThursday, 15 November 2007 will mark the birth of a giant in the insurance and takaful industry in Malaysia. 3 insurance and 2 takaful companies (Malaysia National Insurance, Mayban General Assurance, Mayban Life, Takaful Nasional and Mayban Takaful) have merged into a single entity and will now be proudly known as Etiqa.

For us, the staff, this week will be full with activities leading towards the official launch, starting with the distribution of the brand toolkit which consists of a brand book, a smiley pin (oops, I’m supposed to wear it today), a mug, a t-shirt (nice, I like it) and a lanyard for the ID tag.

We were supposed to collect the toolkit starting at 10 am yesterday but apparently some people decided to queue up early. By the time I got to the multi-purpose hall, the queue was already like a mile long. Fortunately I still manage to get the t-shirt with the size I want.

 

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The Etiqa logo is yet to be unveiled but since I don’t have that many readers yet, there shouldn’t be any harm in giving you an early preview :)

 

Etiqa Logo

 

~ by Awangku Yusli on November 13, 2007.

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